Using Facebook as a Video Distribution Tool

One of the best features in Facebook is the tagging tool. Most people use this for pictures. You upload a photo (like a group shot around the dinner table) then "tag" the photo with the name or names of your Facebook friends who appear in that photo. The photo (which you have only uploaded once) will be shot out to all Facebook pages determined by that tag.

This also works with video, I have been creating regular video blogs that cover the production of our online web and TV series, Midnyte. After casting, I friended everyone on Facebook (and everyone had a page). Now, when I upload a video blog or interview or episode, I tag the video with the Facebookies who appear in it, thus zapping it out to all their pages for all their friends to see. The more people you feature and tag in your videos, the more potential eyes clue in to your project.

It's a great way to get the word out about what you are doing quickly and inexpensively. And the actors love the exposure. It's a win-win!

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